about krtz

a small team, paying attention.

krtz is a digital marketing company built specifically for medical and aesthetic practices. we run the paid ads, handle the lead follow-up, collect the reviews, and build the websites — all in-house, all on a short list of accounts so we can actually know your business.

we started krtz because business owners deserve better than what they usually get.

medical and aesthetic practices are some of the most visually compelling businesses in the world. the marketing they're usually sold doesn't reflect that.

every owner we talked to had the same story. they hired a generalist agency, got a monthly pdf with pretty charts, never really knew what was working, and eventually cancelled. then hired someone else who did the same thing. then cancelled again.

we built krtz to go deep instead of shallow across twenty industries. we understand the patient journey, the seasonality, and what makes someone book an appointment versus keep scrolling. that specificity is the whole point.

we're not the biggest shop. we're not trying to be. we're the one that still knows your menu and your busiest treatment by the second month.

what we believe

a few things we're not negotiable on.

these aren't marketing lines. they're the rules we wrote down when we started, and we re-read them before saying yes to any new client.

01

transparency over reporting.

a live dashboard tells you more than a pretty pdf ever will. if you can't see what we're doing in real time, we're doing it wrong.

02

craft over scale.

we'd rather run 20 accounts beautifully than 200 accounts barely. every client we take on gets real attention, not a templated playbook.

03

the whole system, or nothing.

leads die in the gaps between tools. we build websites, ads, follow-up, and reviews as one connected system — so an inquiry at 11pm becomes a booked appointment by morning.

04

no long contracts.

if we're not earning our keep, you should be able to leave. monthly, cancel any time. it keeps us honest.

05

we pick up the phone.

you get real names, real people, and a real number. not a ticketing system, not a four-day turnaround on an email.

06

humble about the numbers.

we won't quote roas we haven't earned or show case studies that aren't ours. every number on this site is a number we can back up.

the first thirty days, in order.

after the first call, here's what actually happens. no surprises, no hand-offs between strangers.

day 0

the first call

fifteen minutes. we talk about your offer, your margins, and where you're actually trying to go. if we don't think we can help, we'll say so on the call.

  • offer audit
  • goal setting
  • honest yes or no
week 1

discovery & setup

a longer kickoff call where we build the offer strategy together. we set up accounts, pixels, tracking, and the dashboard. you meet the team working on you.

  • kickoff call
  • tracking setup
  • dashboard access
  • team intros
week 2

build & launch

we build the landing page, write the ads, and spin up the ai follow-up. you approve the creative on one call. then we go live.

  • landing page
  • 3 creative angles
  • ai scripts
  • launch call
weeks 3–4

tune

we iterate every 48 hours — creative, copy, targeting, follow-up scripts. by the end of week four, the account knows what works and the numbers start to settle.

  • 48h iteration
  • audience tuning
  • follow-up refinement
ongoing

steady state

weekly check-ins, monthly strategy calls, daily optimization. the dashboard stays live 24/7. we treat the account like ours — because at this point, it kind of is.

  • weekly check-ins
  • monthly strategy
  • quarterly review
KRTZ
founded 2026 currently accepting clients

small by design. still answering the phone.

krtz was founded by kurt kurtz — a background in digital marketing, a focus on the aesthetic industry, and a habit of building his own tools when the off-the-shelf ones don't cut it.

we work with a short list of medical and aesthetic practices at once on purpose. when you hire us, you're hiring the people writing your ads, watching your results, and replying to your leads. there's no account manager layer between you and the work.

current roster
kurt kurtz founder · strategy
paid ads meta · google
ai & automation follow-up · booking
design & web websites · brand

still the right size to know your business.

fifteen-minute call. we'll hear about your treatments, your current marketing, and where you want to take the business — and tell you straight whether we think we can get you there.

see if we're a fit